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WELCOME

Established in 2022, Basketball Holding Company (BHC) was created as a sports & entertainment business with an accelerated growth strategy, a new portfolio of assets, and a range of diverse revenue streams.

THE BHC WAY

We play the BHC way — on and off the court. That means we do things the right way, acting as a positive force throughout the sporting landscape and playing by the rules in both basketball and business alike.

driven by data

As a strategic holding company, BHC harnesses both economic and sports analytics to drive investments in the growth of the game in key markets around the world.

Identifying opportunities, providing funding, and attracting partners, enables us to develop innovative basketball initiatives that provide new platforms for content and fan engagement.

Our driving forces

01

PASSION

Driven by our shared passion for basketball, our multi-faceted team of investors comprises successful business leaders and personalities from across the NBA and EuroLeague.

02

AMBITION

Our ambition is to increase participation in basketball on and off the court, to find and develop the best talent, and to deliver an exciting brand of basketball across Europe and the Middle East.

03

COMMUNITY

We’re also engaging a community of passionate fans as we build a sustainable and socially responsible organization that has our founding principles at the very core of everything we do.

For the love of the game

A global sport, with unlimited potential.

With the global population at around 8 billion, basketball has become one of the world’s most popular sports, currently ranking at #3 universally. Through major competitions such as the EuroLeague and the NBA, the sport has become an institution worldwide, with key fan bases now spanning across China and the Philippines.

Share our passion for basketball

At BHC, we’re driving positive change through basketball, identifying opportunities to create new platforms, collaborate with partners, and engage fans around the world with high quality content.

basketball by numbers

BHC TODAY

Right now, we have an established EuroCup and LKL team, BC Wolves, in Vilnius, Lithuania, with plans for a second club, Sandstorm Shooters, in development from Dubai in the UAE.

We’re always looking for new ways to innovate and collaborate with partners across sports, technology, and popular culture so that we can enrich our offerings for fans around the world.

Interested?

Get in touch and you could become part of an extraordinary journey.

Get in touch

Our history to date

2022

BHC was established in 2022, founding BC Wolves in the same year, entering the club into the top tier of the Lithuanian Basketball League (LKL).

DECEMBER

2022

Former NBA player and EuroLeague champion, Jeffrey Taylor joined the BC Wolves playing roster.

AUGUST

2023

We welcomed Lithuanian national team captain and NBA player, Jonas Valanciunas, as a BHC investor.

september

2023

BC Wolves won their first EuroCup match, defeating Besiktas Istanbul, in front of 8,000 spectators at the Avia Solutions Group Arena, Vilnius.

november

2023

BHC completes organizational and administrative preparations for the founding of a second club, BC Sandstorm Shooters, UAE.